Project: Ambient Graphics Varvathi

Client: Varvathi - contemporary cultural cuisine 

Deliverables: Logo Identity  Menu Design   Branding   Ambient Graphics

Varvathi is a specialized restaurant in authentic Indian cuisines, an amalgamation of four south Indian culinary cultures. This restaurant is located in Bangalore, India. The client needed our assistance to develop a brand identity and an interesting set of ambient graphics, which will express the story behind the place.

After working with lots of explorations, we developed a suitable brand identity, keeping in mind the restaurant image will extend across all platforms, right from the interior, menu to the marketing materials. We leveraged the brand strategy and positioning heavily to drive design.